I was originally commissioned by strategy and communications consultancy Skating Panda to contribute to a 'playbook' for the NHS 70th anniversary social launch.

As part of the project I developed an influencer strategy, identified influencers to target and created a guide for execution. I've since consulted for the business on a number of occasions, including strategy for The Equality League, and collaborating on a brand review and communications strategy for organic haircare brand Tabitha James Kraan. I advised on engaging with the sustainable/eco beauty community in the UK and key influencers to approach, alongside developing a best practice guide for outreach to present to the TJK team.

Client testimonial: I worked with Emma on developing a social media strategy for various gender equality campaigns. Emma provided us with exactly what we needed: high quality strategy, a great degree of professionalism, and consistently good work. I would love to work with Emma again, and would really recommend her services. Tanya Grueneberger, Skating Panda